Disney Hotstar Statistics By Features, Revenue, Types, Users, Generation, Gender, Subscribers, Country, Demographics and Facts

Introduction

Disney Hotstar Statistics: Disney Hotstar is a popularly known online streaming service that offers movies, shows, live sports, and news. It was launched in India and soon became one of the leading platforms over other platforms because of its vast library of both Indian and international content. Disney+ Hotstar includes a variety of popular films, Disney classics, and hit series from Marvel, Pixar, and Star Wars, along with regional Indian movies and TV shows in multiple languages.

This platform is known for streaming major sports events like cricket tournaments, the English Premier League, and international competitions. They offer both free and premium subscription options; Disney+ Hotstar appeals to diverse audiences and delivers a rich viewing experience.

Editor’s Choice

• Disney Hotstar Statistics show that in the third quarter of 2024, Disney Plus generated revenue of USD 2,674 million.
• At the same time, a further decrease was observed, with Disney+ Hotstar app downloads hitting about 4.79 million.
• Disney+ Hotstar is expected to make about USD 1.5 billion in 2024, mainly because of the huge popularity of the IPL (Indian Premier League) and its exclusive Disney shows and movies.
• Moreover, this is the top OTT platform in India, with more than 100 million active subscribers, 10% more than last year.
• Moreover, in the second quarter of 2024, the total number of subscribers resulted in 153.8 million.
• In the United States of America, Disney Plus is one of the most preferred SVOD platforms, with an 11% market share.
• Disney Hotstar’s monthly subscription rate is USD 4.99, and the yearly subscription rate is around USD 19.99.
• Disney Hotstar Statistics in 2024, the application’s ad revenue is estimated to be USD 750 million, and the average ad cost per thousand impressions is USD 2.5 million.
• Meanwhile, the average daily viewing time per user of Disney Hotstar is around 2.8 hours.
• Other content breakdowns are followed by Sports (40%), TV Shows (30%), Movies (20%), and Originals (10%).

General Disney Hotstar Statistics

• In 2024, Disney Hotstar users spend an average of 19.3 hours per month on the platform.
• For Q1 2024, Disney+ Hotstar’s ARPU was approximately USD 1.28, showing significant growth compared to previous quarters.
• At the same time, the Disney+ Hotstar app saw 5.91 million downloads.
• Moreover, Disney Hotstar provides over 100,000 hours of content, including exclusive access to major cricket events in India.
• Disney Hotstar Statistics also holds about 11% of the SVOD market share, making it one of the leading OTT platforms.
• Disney Hotstar users spend an average of 19.3 hours per month on the platform, and engagement is high during live sports events like the IPL.​
• The primary audience falls within the 18-34 age range.
• Disney+ plans to spend about USD 15 billion on new streaming shows and movies by 2024.

Features of Disney Hotstar

• Disney Hotstar platforms make it easy to search for videos by reducing the steps needed so users find what they want quickly.
• They also let people watch sports channels live, including big sports events.
• It has a lower subscription cost and many features to choose from.
• People can find all kinds of shows, movies, and episodes on this platform.
• You can watch Disney originals and Hotstar specials anytime.
• The platform lets you watch on different devices.
• The website is easy to use, with a simple design that makes navigation fast and clear.
• A special collection of Disney shows and movies made just for children to enjoy.

Revenue Analyses of Disney Hotstar

• Disney Hotstar Statistics further reports that in the third quarter of 2024, revenue generated by Disney Plus accounted for USD 2,674 million.
• Other quarterly analyses of the application in 2024 are Q2 (USD 2,643 million) and Q1 (USD 2,430 million).
• In 2023, other quarterly analyses of Disney Hotstar were Q1 (USD 1908 million), Q2 (USD 2,102 million), Q3 (USD 2,158 million), and Q4 (USD 2,263 million).

By Type

(Reference: statista.com)

• Disney+ Hotstar, the leader in video streaming, earned over 43 billion rupees in revenue during India’s 2023 financial year.
• Subscription revenues in 2023 grew nearly 50% from the previous year, while ad revenues slowed down in growth.
• Furthermore, another type of Disney Hotstar revenue was Advertisement (19.75 billion Indian rupees) and Subscription (20.51 billion Indian rupees).

Average Revenue Statistics By Per Users of Disney Hotstar

(Source: evoca.com)

• In the first quarter of 2024, each Core Disney+ user brought in an average of USD 6.84, while each Disney+ Hotstar user generated about USD 1.28.

In 2023 and 2024, the average revenue per user of this application was

Disney Hotstar Statistics By User Demographics

• As of 2024, in the United States, 24.7% of Disney Hotstar users are between 25 and 34 years old, followed by 35 to 44 years (19.2%).

Furthermore, the table below shows the share of Disney Hotstar users by age group in 2024.

Disney Hotstar Usage Frequency Statistics By Age Group

• About 19% of adults between 18 and 34 years old watch Disney Plus a few times each week.

By Gender User

• In recent years, around 7% of both men and women said they use Disney Plus every day.
• Similarly, 57% of men and 54% of women said they have never used Disney Plus streaming services.

By User Generation

Disney Hotstar Statistics in 2024 show that about 16% of Gen Z and 19% of Millennials said they used the application a few times each week.

Disney Hotstar Statistics By Number of Downloads 

• In Q1 2024, the total number of downloads reached around 5.91 million, similar to previous trends of strong download rates at the start of the year.
• On the other hand, in the next quarter, the number of downloads slightly decreased to approximately 5.07 million, followed by Q3, when it hit about 4.79 million

The table below elaborates on Disney Hotstar annual downloads from 20Disney Hotstar Statistics20 to 2023:

Disney Hotstar Language Statistics to Watch Movies in India

• Disney Hotstar Statistics in 2024 estimated that Disney+ Hotstar holds the highest market share of 30% for Hindi movies, the same as in Tamil and Malayalam movies.
• Furthermore, other language-specific movies shared by Disney Hotstar are followed as Telegu (25%), Kannada (20%), Marathi (20%), Punjabi (20%), and Bengali (5%).

By Number Of Subscribers

(Reference: statista.com)

• Disney Hotstar Statistics also states that in the first and second quarters of 2024, the total number of Disney Hotstar subscribers resulted in 153.6 million and 153.8 million, respectively.
• Furthermore, the quarterly number of subscribers to this application in 2023 was Q1 (157.8 million), Q2 (146.1 million), Q3 (150.2 million), and Q4 (149.6 million).

By Viewership

(Reference: statista.com)

• An estimated 134 million people are expected to watch Disney Hotstar using the free, ad-supported version in 2024, up from 122 million in 2023.
• Similarly, other numbers of Disney Plus viewers on Ad-supported plans in coming years are followed by 2025 (145.2 million) and 2026 (152.8 million).

Indian OTT Streaming Platform Statistics By Video Streaming (SVoD) Market Share

(Source: jazenetworks.com)

• Based on recent data from Justwatch, Disney+ Hotstar is still the most popular, with 24% of the market, but it’s facing difficulties because it lost IPL rights and HBO content in the fourth quarter of 2024.
• Prime Video is close behind with 22%, and Netflix is next with 13%.
• Furthermore, other SVOD market shares are followed by Zee5 (11%), Jio Cinema (6%), Voot (5%), Sony Live (4%), and others (12%).

Disney Hotstar Website Traffic Statistics

(Source: similarweb.com)

• com accounted for 52.5 million website visits as of September 2024.
• Moreover, the website also secured a 2.45% higher visit rate compared to the previous month, with a bounce rate of 26.07%.
• Over the last three months, hotstar.com’s global ranking improved from 1,170 to 1,084.

  (Reference: similarweb.com)

• According to Disney Hotstar Statistics, India accounted for 90.24% of the website’s total traffic in September 2024, up 5.52% from last month.
• At the same time, other countries recorded the following contributions in total traffic on hotstar.com: Indonesia = 3.03% (-18.49%), Malaysia = 2.32% (-13.04%), United Kingdom = 0.64% (-5.36%) and other countries (1.94%).

By Demographics

(Reference: similarweb.com)

• In the last month of 2024, male and female users of hotstar.com accounted for 66.32% and 33.68%, respectively.
• Based on age groups, Hotstar Disney Statistics further states that the highest number of website users stands between 25 and 34 years old, with a share of 37.16%.
• Around 27.23% of Disney Hotstar website users are from 18 to 24 years old.
• On the other hand, 16.85% and 9.42% of users are 35 to 44 years old and 45 to 54 years old, respectively.
• Meanwhile, 5.42% of website users are aged from 55 to 64 years.
• Only 3.92% of shares on hotstar.com are generated by users 65+ years and above.

By Device

• On hotstar.com, 78% of visitors use desktops, while 22% visit from mobile devices.
• According to Semrush analyses, in September, hotstar.com had 69.22 million visits, averaging 13 minutes and 28 seconds per session.

By Traffic Source

(Reference: similarweb.com)

• The highest traffic rate on hotstar.com is generated by direct search, resulting in 76.5%.
• According to Disney Hotstar Statistics, around 21.74% of the share was generated via organic searches, while 0.67% was generated via referrals.
• Others are followed by paid search (0.77%), social (0.29%), mail (0.01%), and display (0.02%).

By Social Media Referral Statistics

(Reference: similarweb.com)

• YouTube and Whatsapp had the two highest social media referral rates, with a 75.52% and 9.26% share on this website, respectively.
• Meanwhile, Facebook and Instagram each contributed 5.2% and 2.88% to hotstar.com.
• In September 2024, X-Twitter’s referral rates included a 1.92% share, and all social media rates captured a share of 5.22%.

Demand Influencing Factors of Disney Hostar Statistics, 2024

• The platform launched major new titles like Aarya (Season 3), Echo (Marvel), It Was Always Me (a Colombian drama), and A Real Bug’s Life, a National Geographic series. Notable Indian releases such as Showtime and Karmma Calling have also been popular, reflecting Disney+ Hotstar’s commitment to regional and Bollywood-centric content.
• Special events, like the #HarGharMeinJashn campaign, align content drops with major Indian festivals, incorporating exclusive broadcasts of sports events such as the ICC T20 World Cup and the English Premier League.
• Disney+ Hotstar offers competitive pricing in India, appealing to price-sensitive markets with lower rates compared to Western markets.
• Disney+ Hotstar’s availability across mobile, TV, and web platforms supports a variety of viewing experiences, catering to both urban and rural areas. Mobile compatibility, especially given India’s high mobile usage, enhances accessibility and demand.
• The service supports numerous Indian languages (e.g., Hindi, Tamil, Telugu), making it more accessible to non-English-speaking audiences.

 Conclusion

In 2024, Disney+ Hotstar stands out as a top streaming platform with its unique mix of local and international content, such as popular sports and festive campaigns that capture a broad audience in India and beyond. With a lineup that appeals to diverse age groups and language preferences, it keeps viewers engaged with exclusive shows, movies, and live sports.

This application has gone through many intense competition and challenges but still leverages its strong brand and strategic releases to stay relevant. Its commitment to quality content, backed by significant investment, ensures a loyal and expanding audience base.