Introduction
Contents
- Introduction
- Editor’s Choice
- Company Comparison – Trello vs. Asana
- Features Analysis
- Management Centric Features
- Trello vs. Asana By Market Analysis
- Website Traffic Analysis Of Trello vs. Asana
- By User Demographics
- By Country
- By Marketing Channels Distribution
- By Social Network Distribution
- Trello vs. Asana Subscription Statistics
- Pros And Cons Of Trello vs. Asana
- Trello vs. Asana Software Integration Analysis
- Trello vs. Asana Rating By Customer Support, Usability, Security, And Integrations
- Trello vs. Asana Marketing Strategies Statistics By Social Media
- By Social Activity Engagement
- Use Cases Of Trello And Asana
- Conclusion
Trello Vs. Asana Statistics: Trello and Asana serve as leading project management platforms, each supporting extensive user bases and generating substantial revenue. Trello boasts over 90 million registered users and is adopted by more than 2 million teams, with its web traffic peaking at 76.75 million visits in January 2025 and remaining above 74 million visits in February 2025; the platform’s annual revenue falls between USD 15 million and USD 25 million.
Asana, founded in 2008, reported USD 187.3 million in revenue for Q1 2025, reflecting a 9% year-over-year increase, and projects full fiscal 2025 revenues of USD 716 million to USD 722 million. Both tools facilitate task tracking and team collaboration, yet Trello’s Kanban-style boards cater to smaller teams seeking simplicity, whereas Asana’s work management suite addresses complex workflows for larger organisations. By comparing these quantitative measures—user engagement, traffic, and financial performance—stakeholders can better assess which solution aligns with their requirements.
Editor’s Choice
- According to Similarweb, in April 2025, Trello’s total revenue remained between USD 15 million and USD 25 million.
- Additionally, Stockanalysis.com reports that Asana, Inc.’s revenue for January 2025 was USD 723.88 million.
- SimilarWeb reports that as of April 2025, the total number of people visiting trello.com was approximately 75.4 million, while the total number of visits to asana.com was around 39.9 million.
- In contrast, Trello users aged 25 to 34 years accounted for the highest share, at 29.99%, and the same age group of users on Asana was captured at 30.89% in April 2025.
- In the same duration, the top traffic sources for trello.com and asana.com were direct searches, capturing 83.92% and 74.99%, respectively.
- The highest website traffic is secured based on country, with Trello (Brazil: 20.02%) and Asana (United States: 35.22%) leading the way.
- Based on the reports of SmartSuite, Trello achieved a customer support rating of 9 out of 5, while Asana’s customer support rating is 6 out of 10.
- Competitor.app reports of 2025 show that Trello posted 50 Twitter posts, while Asana posted more than 83 Twitter posts over the last four weeks.
Company Comparison – Trello vs. Asana
Trello |
Asana, Inc.
|
|
Founded by | Joel Spolsky and Michael Pryor. |
Dustin Moskovitz and Justin Rosenstein.
|
Release Date | September 13, 2011 | December 16, 2008 |
Headquarter | New York City, USA. |
San Francisco, California, USA.
|
Ownership | Acquired by Atlassian in January 2017 for USD 425 million. |
Publicly traded (NYSE: ASAN).
|
Employee | 90 |
1,819 as of 2025
|
Features Analysis
Features | Trello | Asana |
Available for | Windows, macOS, iOS, and Android | |
Storage Limit |
|
100MB per file (all plans)
|
User interface | Intuitive, interactive, simple |
More complex, but uncluttered
|
Task management |
|
|
Project Limit |
|
Unlimited (all plans)
|
Team collaboration | Communication within the comments section |
Built-in communication channels
|
Progress tracking |
|
|
Security |
|
|
Support |
|
|
Integrations | 200+ | 300+ |
Administration | All team members have control over the workspace settings with the free plan. |
Admins manage the organisation settings through the Admin Console.
|
User limit |
|
|
Management Centric Features
(Source: cloudways.com)
Trello vs. Asana By Market Analysis
(Source: similarweb.com)
- The above graph shows that as of April 2025, total revenue accounted for by Trello remained between USD 15 million and USD 25 million.
- According to the reports of growjo.com, Trello’s estimated revenue will be around USD 24.6 million by the year-end.
- The estimated revenue per Trello employee is around USD 154,000.
(Reference: stockanalysis.com)
- According to Stockanalysis.com reports, Asana, Inc.’s revenue for January 2025 was USD 723.88 million.
- In 2025, other financial reports are expected to be operating income (USD -267 million), net income (USD -256 million), total assets (USD 891 million), and total equity (USD 228 million).
- The revenue generated per Asana employee is approximately USD 397,953.
Website Traffic Analysis Of Trello vs. Asana
Trello
(Source: similarweb.com)
- As of April 2025, the total number of people visiting trello.com was around 75.4 million, a decrease of 8.47% from the previous month.
- The website’s bounce rate was 28.78%.
- Meanwhile, the average number of pages per visit was around 8.63, and the visit duration was 00:10:12.
- In the same duration, the global ranking of trello.com was #443, country ranking (Brazil: #142), and Category rank (#7).
Asana
(Source: similarweb.com)
- The above graph indicates that in April 2025, the total number of visits to asana.com was approximately 39.9 million, a 9.1% decrease from March of the same year.
- Meanwhile, the website’s bounce rate was 24.86%.
- The pages per visit and average visit duration in the same duration were 8.04 and 00:11:28, respectively.
- Based on ranking, the global website rank was #996, country (United States: #654), and category-wise (#26).
By User Demographics
Trello
(Reference: similarweb.com)
- According to Similarweb reports, Trello.com’s users aged 25 to 34 years accounted for the highest share, at 29.99%, followed by those aged 18 to 24 years at 23.96%.
- Furthermore, the age distribution of other users is as follows: 17.85% (35-44 years), 13.28% (45-54 years), 9.57% (55-64 years), and 5.34% (65 years and older).
- Based on gender, approximately 55.9% of Trello users were male, and 44.1% were female.
Asana
(Reference: similarweb.com)
- The highest percentage of website users on asana.com was captured by those aged 25 to 34 years, at 30.89%, in April 2025.
- The age distribution of other users is as follows: 35 to 44 years (20.86%), 45 to 54 years (17.36%), 55 to 64 years (12.8%), 18 to 24 years (11.1%), and 65 years and older (6.99%).
- The proportion of female and male users was 53.66% and 46.34%, respectively.
By Country
Trello
Country | Traffic share of April 2025 |
Change rate (last month)
|
Brazil | 20.02% | -5.49% |
United States | 16.64% | -17.15% |
Japan | 6.28% | -0.94% |
United Kingdom | 4.48% | -10.17% |
France | 3.10% | -9.46% |
Others | 49.47% | – |
Asana
Country | Traffic share of April 2025 |
Change rate (last month)
|
United States | 35.22% | -10.12% |
Japan | 7.16% | 5.48% |
Brazil | 4.11% | 6.77% |
United Kingdom | 4.09% | -6.91% |
Canada | 3.54% | -9.98% |
Others | 45.89% | – |
By Marketing Channels Distribution
- According to Similarweb reports, as of April 2025, the top traffic sources for trello.com and asana.com were direct searches, capturing 83.92% and 74.99%, respectively.
Furthermore, other traffic sources of both platforms are mentioned in the table below:
Marketing Channels | trello.com | asana.com |
Referrals | 3.67% | 2.87% |
Organic Search | 10.27% | 19.61% |
Paid Search | 1.68% | 1.97% |
Social | 0.39% | 0.34% |
0.05% | 0.08% | |
Display | 0.02% | 0.13% |
By Social Network Distribution
- At the same period, the top three highest traffic sources, as reported by Trello.com, are YouTube (43.95%), WhatsApp Webapp (13.86%), and X-twitter (10.99%).
- The remaining social network distributions of the website were as follows: Facebook (8.66%), Reddit (6.27%), and others (16.27%).
- According to Similarweb reports, the social network traffic shares of asana.com were as follows: YouTube (34.72%), Facebook (17.11%), WhatsApp Webapp (15.99%), LinkedIn (12.37%), Instagram (4.45%), and others (15.36%).
Trello vs. Asana Subscription Statistics
Trello
Plan Names | Monthly Subscription |
Yearly Subscription
|
Free | 0 | |
Standard | USD 6 per user | 5 per user |
Premium | USD 12.50 per user |
USD 10 per user
|
Asana
Plan Names | Monthly Subscription |
Yearly Subscription
|
Personal | 0 | |
Starter | USD 13.49 per user |
USD 10.99 per user
|
Advanced | USD 30.49 per user |
USD 24.99 per user
|
Pros And Cons Of Trello vs. Asana
- The pros of Trello are its simple interface, which enables users to perform the basics effectively, and its affordable enterprise plan.
- Meanwhile, Asana includes numerous integrations, a clean interface, easy automations, and a great data dashboard.
- Disadvantages of Trello include a limited free option, being unsuitable for large teams, and add-ons incurring extra costs.
- In contrast, Asana is very expensive, less customisable and has limited free plans.
Trello vs. Asana Software Integration Analysis
- Trello connects with popular tools like Salesforce, Slack, and Zoho CRM, making it easier to manage customer relationships.
- Asana links with business apps such as Salesforce, Zoho CRM, Nutshell, Copper, and Honeybook to streamline work.
- Trello works well with cloud storage apps like Google Drive and Dropbox for easy file sharing, while Asana supports file storage platforms like Google Drive, Dropbox, and Box.
Trello vs. Asana Rating By Customer Support, Usability, Security, And Integrations
- Based on the reports of SmartSuite, Trello achieved a customer support rating of 9 out of 5, while Asana’s customer support rating is 6 out of 10.
Furthermore, other factors’ ratings are stated in the table below:
Factors | Trello | Asana |
User interface and usability | 9/10 | 7/10 |
Security measures | 9/10 | 9/10 |
Integrations | 8/10 | 8/10 |
Overall range of features | 7/10 | 8/10 |
Trello vs. Asana Marketing Strategies Statistics By Social Media
(Source: competitors.app)
- The above graph indicates that for both Trello and Asana, Twitter is the preferred social media platform for posting.
- As of 2025, Trello posted 50 Twitter posts, while Asana posted more than 83 Twitter posts over the last four weeks.
- Meanwhile, the number of posts made by Trello and Asana through other platforms is as follows: Blogs (6 and 2), Facebook (7 and 23), and Instagram (3 and 13), respectively.
By Social Activity Engagement
- According to the reports of competitors.app, upon analysing the engagement details, Instagram has the most engagement for both Trello and Asana.
- In Trello, almost 1629 engagements are done on Instagram, while Asana made 1106 engagements.
Furthermore, several engagements done on Trello and Asana by different platforms are stated below:
Platforms | Trello | Asana |
blog | 360 | – |
194 | 360 | |
951 | 360 |
Use Cases Of Trello And Asana
- According to a report published by Paperform, Trello is preferred more in the workplace for a visual approach.
- Other use cases include when a user wants to streamline their own task management or to-do list, or when they need a more affordable and intuitive project management solution.
- On the other hand, Asana is used to managing complex projects.
- Other use cases of Asana include allowing users to quickly view the entire project and keep track of the details in one place.
- Last but not least, if users are willing to commit a decent amount of money to project management.
Conclusion
After completing the article “Trello vs. Asana Statistics – Which is Better?”, it is worth mentioning that choosing between Trello and Asana depends entirely on the user’s needs, the team’s requirements, project complexity, and preferred workflow style. Both Trello and Asana are considered the best-suited management tools.
Still, Trello is best suited for individuals and small teams seeking a simple, visual approach to tasks, while Asana is better suited for mid-to-large teams managing complex projects. So, go through the overall analysis and find out the best option for you and let us know your review.